When it comes to search engine optimization, backlinks and referring domains are two important terms that you should know about. These terms are often used interchangeably but actually refer to different things. In this post, we’ll explore the difference between backlinks and referring domains, and how they can impact your website’s SEO.

 

What are backlinks?

Simply put, Backlinks are links on one website that lead to another. When a website links to your website, it’s like a vote of confidence that your website has valuable content. The more high-quality backlinks you have, the more likely search engines are to consider your website to be authoritative and relevant to a particular topic.

 

What are referring domains?

Referring domains, on the other hand, are the number of unique websites that are linking to your website. For example, if 10 different websites are linking to your website, then you have 10 referring domains. This metric is important because it shows that multiple websites are endorsing your content, which can help increase your website’s authority in the eyes of search engines.

 

What’s the difference between backlinks and referring domains?

The main difference between backlinks and referring domains is that backlinks refer to individual links while referring domains refer to the number of unique websites that are linking to your website. It’s possible to have multiple backlinks from the same website, but they will only count as one referring domain. In other words, having 10 backlinks from one website is not as valuable as having 10 backlinks from 10 different websites.

 

Why are backlinks and referring domains important for SEO?

Backlinks and referring domains are important for SEO because they help search engines determine the authority and relevance of your website. If your website has a lot of high-quality backlinks from authoritative websites, then search engines are more likely to consider your website to be an authority on a particular topic. Similarly, if your website has a lot of referring domains, it’s a sign that multiple websites are endorsing your content, which can help improve your website’s authority and relevance.

 

How can I get more referring domains?

You can get more referring domains by building relationships with other websites in your niche. Reach out to other website owners and offer to guest post on their websites or collaborate on content. You can also create high-quality content that other websites will want to link to, such as infographics, videos, and in-depth blog posts. Finally, you can participate in online communities and forums to establish yourself as an expert in your niche and build relationships with other website owners.

 

Improve your site’s search engine visibility with our help!

 

By building high-quality backlinks and increasing your number of referring domains, you can help improve your website’s authority and relevance in the eyes of search engines. Need help with SEO? Get in touch with our team to learn more!